Will Instagram ever be a business?

Instagram is big right now. In fact, we all pretty much know that by now, right? I mean, it is one of the world’s most popular brands and it is clearly marked as a company. However, Instagram is not in the business of business. Instagram is owned by Facebook.

One could argue that Instagram is somewhat independent of Facebook but this is not strictly true. The reason Instagram is owned by Facebook is because of the businesses that Instagram allows through from Facebook.

Facebook is in the business of making money. The company makes money by selling advertisements through their website. This has made Facebook one of the biggest companies in the world. The money from Facebook’s advertisements then turns over to Instagram to provide free space to adverts.

You act as the middleman between Facebook and the companies which advertise on Instagram. Instagram is a business that allows companies to buy and sell products through their website.

Although Instagram is controlling what adverts are put online, Instagram has not changed its logo. Usually, large companies will rebrand their company logo after taking over another company.

However, Instagram has constantly resisted all persuasion to rebrand. However, it is all self-initiated. There is no pressure from Facebook to change Instagram’s logo. Things on Instagram appear to be in their early days but Instagram has already become one of the most popular social media sites. It is used by younger as well as older people.

In fact, Instagram has surpassed Twitter and is used by more people now. Instagram is owned by Facebook. This makes us think Instagram could still be a complete business right?

Instagram is so far in the verge of becoming a business entity that it is impossible to predict what will happen next. Instagram is not in the business of business, it is a business that allows companies to efficiently buy and sell products through their website. The question that remains, is Instagram already a business?

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